Brain Based Safety comes to Petroleum Safety Conference (PSC)

Safety is complicated and yet for years, safety professionals have looked for magic formulas to reduce workplace injuries, deaths and damages.

Juni Daalmans, the founder and owner of Brain Based Safety in the Netherlands, says effective safety formulas are based on attitudes and behaviours: how we think affects how we act.

“If we analyze today’s incidents, we often find a close relationship with human behaviour,” says Daalmans who is also a psychologist, psychotherapist, safety manager and author.

“Unfortunately, behaviour is very complex. It doesn’t appear to be as logical and rational as we thought. More and more we discover that behaviour is the result of unconscious processes in the brain.”

Daalmans said the next step is to to gain a better understanding of these processes and how to influence them.

His insights will be at the forefront of Daalmans’ two-day introductory course on the principles of Brain Based Safety at the 2017 Petroleum Safety Conference (PSC) in Banff on May 1 and 2.

His course will give participants a better understanding of:

  • Why some workers take life-threatening risks to gain a few minutes of efficiency
  • Seven triggers to generate safe behaviour
  • Recent trends in safety management and their affect on improving safety behaviour
  • Seven words supervisors can use to motivate worker safety
  • The effects of circumstances on behaviour, and how to reduce them.

Daalmans will also present Seven Habits of a Safe Worker, a 45-minute PSC session on Thursday May 4.

Fooling ourselves about safety

Everybody thinks they know themselves best, Daalmans says. He’ll help conference-goers understand how we fool ourselves and how our disturbed self-images affect safety.

Brain Based Safety helps people understand the origins of behaviour and how to influence safe behaviour.

“Via this perspective it is easier to grasp why humans are risk tolerant, why we overestimate our safety skills and why we tend to ignore dangers although we have witnessed many incidents,” says Daalmans.

Research into the brain raises many questions about the nature of the will and how powerful it is in determining behaviour, he says. “If our willpower were controlling the steering wheel of our life, it would be very easy for us to change our behaviour.”

For example, he says, “anyone who wants to get rid of an annoying old habit or wants to lose a few pounds in weight will soon encounter the experience of behavioural patterns usually being much stronger than our willpower.”

His Brain Based Safety covers a range of topics, including:

  • The brain does many things at once and functions can be in conflict
  • How we act changes with our circumstances and our environment
  • Our behaviour can be illogical and is also affected by our emotions, such as anxiety and depression
  • We change our behaviour through our repeated actions, not just thinking differently

“Man is by nature is risk-tolerant and can get used to each hazard,” Daalmans says. “In a world with ever greater dangers this is a growing problem. We are too positive about our safety performance and therefore take fewer safety margins into account than what is good for us.”

More information:

About Juni Daalmans

Juni Daalmans began his career in healthcare, management training and human resources. In 2011, he founded Brain Based Safety, which focuses on safety training, consulting, incident and incident investigator. His clients include: Shell, Dow Chemicals, Philips and Infrabel (Belgium’s public transportation).

Juni Daalmans - Brain Based Safety

Juni Daalmans – Brain Based Safety





  • Jack

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    • Enform Safety

      Thanks for your kind comments. Glad you found this post useful!